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Sellers

What the house is worth on this street.

A useful valuation is not a national algorithm and not a flattering speech. It is the recent sales, the houses that lingered, and what a buyer will deduct for the work you already know about.

A single-story South Bay home in morning light

Prep

What to fix, what to leave, and what a coat of paint will not hide from an inspector.

Price

Set against the last ninety days on your block, with a plan if the first two weeks go quiet.

The launch

Photography, the first showings, and an agent who is present when buyers walk through. Not a team you have not met.

Ask for the number.

Leave the address, or just the neighborhood if you are still deciding whether to list. Johnny will follow up himself. If the timing is wrong, he will say so.

Office: 16780 Lark Ave A, Los Gatos. Call (408) 813-9201.

No mailing list. He uses this to call you back about a specific house or a sale.